Agenda

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Item # 12.

Work Session and Regular Meeting

Meeting Date:	11/13/2018
Department:	Economic Development
Pillars:	Innovation in Entrepreneurship & Business Optimize the Addison Brand
Milestones:	Leverage Addison's assets to grow and expand placemaking business programs and events that will set Addison apart to attract talent and businesses

AGENDA CAPTION:

Consider Action to Approve a Resolution for a Contract with The World Affairs Council of Dallas/Fort Worth for Consulting Services and Authorize the City Manager to Execute the Agreement in an Amount not to Exceed $60,000.

BACKGROUND:

Over the last few years, the Town of Addison has maintained a formal agreement with the World Affairs Council (WAC) of Dallas/Fort Worth. In the initial years, WAC provided support to the Town to enhance its efforts with World Fest. In Fiscal Year (FY) 2015, the focus of WAC's efforts evolved to provide support in enhancing the Town's international business development efforts.

The management of the agreement falls under the purview of the Economic Development and Tourism Department. A request is being made for approval of the FY 2019 agreement with WAC for an amount not to exceed $60,000. The agreement includes an amount of $50,000 to cover deliverables highlighted in the agreement, plus an annual amount of $10,000 to be utilized for marketing and venue costs for events hosted in Addison.

The World Affairs Council successfully completed the deliverables in the FY 2018 agreement and provided quarterly reports to staff. The reports were shared with Mayor Joe Chow and Councilmember Ivan Hughes who serve as the Council Liaisons to the World Affairs Council.

The scope of services in the FY 2019 Agreement are the same as in the FY 2018 Agreement. Successful completion of these scope of services makes the group eligible for quarterly payments from the Town of Addison. These scopes of services include:

1. International Promotion and Business Development:

Work with Addison’s Economic Development staff to strengthen its international business focus.
Work with Addison to maintain and strengthen its relationship with former Spotlight countries and the Consular Corps of DFW and Houston.
Assist Addison in promoting its airport to international businesses.

2. Entrepreneur Development:

Promote the Addison TreeHouse as a regional entrepreneur resource center to international entrepreneurs/groups interested in the North Texas Start-up Community.

3. Provide Town of Addison with opportunities to participate in international events:

Make recommendations on events that would be appropriate for Addison City Council to attend.
Provide World Affairs Council memberships to the Addison City Council and key city staff; provide program passes to Town of Addison to designated WAC events.
Recognize City Council present at events from podium and in signage where appropriate.
Evaluate feasibility and extent of a German program element for the Town’s annual Oktoberfest event in collaboration with the German Consulate in Texas.

4. Feature the Town of Addison as a Strategic Partner:

Recognize Addison as a partner on World Affairs Council website.
Recognize Addison as a partner in designated events hosted by World Affairs Council
Promote Taste Addison and Oktoberfest to World Affairs Council members.
Work with Addison to invite the Consular Corps of DFW to Kaboom Town as VIP guests.

5. Consulting Services: Provide on-going, as requested, consulting services on international relations, including cultural awareness and protocol services.

The total annual funding amount was approved in the FY 2019 Budget as part of the Economic Development & Tourism Department annual budget.

RECOMMENDATION:

Administration recommends approval.

Attachments
Resolution - World Affaris Council Agreement